Search engine optimization (SEO) is an ever-changing landscape with new challenges and hurdles for businesses that want to expand their reach online. Historically, Google had
Why should I care about local SEO for my business? If you don’t think local search matters to small and medium-sized businesses, just take a
Although it’s not considered an SEO tool in the industry, every SEO pro knows that Google My Business (GMB) can positively impact local SEO for
When I talk with clients about keywords, our conversation can quickly get confusing. We start out straightforward: Explore your business, your customer base, and the
Google has announced that Universal Analytics is being phased out and will no longer be supported at the end of June 2023. What’s taking its
Find out how domain authority can be boosted with links to curated or original social media posts
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